Best deals in the January sales, revealed by Which?

Are you after a new laptop, TV or fridge freezer? We’ve found some decent discounts on tech, home electricals and kitchen appliances this January. 

This deals round-up features only products we've rigorously tested in our labs – we never recommend 'deals' on duds.  

Our independent tests are objective and reflect how things are used in real life, so you can trust the accuracy of our reviews – make sure you read them before you buy.

* References to ‘Average price' and 'Cheapest price' are based on Which? market knowledge and information supplied by our partners. Cheapest price is checked for the six calendar months prior to publication. Not all retailers are included in our checks.

Jump straight to the deals:

Air fryer | Dehumidifier | Fridge freezer | Laptop | Mattress | Mobile phone | Tablet | TV | Vacuum cleaner | Washing machine

Best mobile phone deal

Samsung Galaxy A36

Average price in the past six months: £362
Cheapest price in the past six months: £279*

• 6.7-inch screen
• Three rear cameras
• Durable for the price

We like: Great value

We don't like: Battery life

With a launch price of £399, the Galaxy A36 serves the lower end of the mid-range market but for many will be a more than capable phone. 

Just like with the rest of Samsung's most recent phones, you can get seven years of software support here, and the phone is set to receive the company's new One UI 8 update, bringing the software experience up to par with the rest of the range.

Specs-wise, you've got a large 6.7-inch display that uses AMOLED technology for vibrant colours and deep contrast. There's also a triple camera array on the back, which is headlined by a 50Mp sensor.

To know more about this mid-range handset, check out our Samsung Galaxy A36 review.

For Apple phones, see our best iPhone deals for expert picks and advice on how and when to buy.

For Android offers, see our best mobile phone and Sim-only deals.

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 Best laptop deal

Asus 16-inch Vivobook 16 (X1607QA)

Average price in the past six months: £563
Cheapest price in the past six months: £429*

• Snapdragon X processor (X-X126100) 
• 16GB Ram
• 512GB SSD

We like: Onboard AI

We don't like: Touchpad isn't the best

Asus claims that this mid-range 16-inch Vivobook 16 (X1607QA) is ‘more intelligent, more productive, more secure’. Considering the price, this laptop has an impressive array of features and specifications, including a rapid Snapdragon X-X126100 processor.

It also has a powerful dedicated neural processing unit (NPU), which qualifies it as a Copilot+ PC. This means it can perform certain types of AI-enhanced tasks without the need for an online AI service. Weighing 1.9kg, it’s designed to be used primarily on a desk because that's a substantial weight to carry around in a bag. 

That Snapdragon X processor is Arm-based, so you should check that the manufacturers of any peripherals or software you use offers drivers that support Arm-based processors on Windows.

Read our full Asus 16-inch Vivobook 16 (X1607QA) review to see how it performed in our extensive tests.

If you like this laptop but want a lighter (just over 1.5kg) version, the 14-inch model is on sale at John Lewis for £449. Find out more in our Asus Vivobook 14 (X1407QA) review. 

To browse other offers on laptops, see our pick of the best laptop deals.

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Best dehumidifier deal

Pro Breeze 30L Smart Dehumidifier

Average price in the past six months: £224
Cheapest price in the past six months: £152*

• Type: Refrigerant
• 50 x 38.7 x 29.5cm (H x W x D), 17.1kg

This large capacity dehumidifier can extract water from the air, both at normal room temperature and in colder spaces, and can be controlled by an app. It’s a great option if you have a lot of moisture that you need to get rid of quickly in a situation where being able to control it remotely is helpful.

At 17kg, it’s one of the heaviest dehumidifiers we’ve tested. It’s well suited to staying in one place, but it does come with wheels if you need to move it around your home.

Go to our Pro Breeze 30L Smart Dehumidifier (PB-15-UK) review to see how effective and energy efficient it is.

See more of the best dehumidifier deals available right now.

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 Best tablet deal

Samsung Galaxy Tab S10 FE

Average price in the past six months: £443
Cheapest price in the past six months: £329*

• 10.9-inch screen
• Starts at 8GB Ram 
• And 128GB storage

We like: Good build quality

We didn't like: Slippery back

A mid-range tablet in both price and features. It has an LCD screen and is available in grey, silver and blue.

A more expensive 256GB/12GB version is also available. There’s also an option to add 5G connectivity, enabling you to stream data on the go. 

It isn't designed for intensive tasks, but our tests investigate whether the combination of build and speaker quality, stylus usability and screen contrast make it a good choice for everyday use.

Read our Samsung Galaxy Tab S10 FE review to see our verdict.

To browse other offers on tablets, see our best iPad and tablet deals.

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Best air fryer deal

Ninja Foodi Dual Zone AF300UK

Average price in the past six months: £181
Cheapest price in the past six months: £119*

• Basket type
• Dual cooking zones
• 32 x 40 x 37cm (H x W x D)

We like: It's quick

We don't like: It takes up a lot of counter space

The Ninja Foodi Dual Zone is a large air fryer with two cooking drawers, which each hold 3.8 litres, for a total capacity of 7.6 litres. It comes with six automatic programs: max crisp, air fry, roast, reheat, dehydrate and bake.

Each drawer can run its own program and timings, and there’s a useful sync function that ensures the food in both drawers is ready to serve at the same time. It does this by starting the slower program first, so both timers reach zero simultaneously.

Our full Ninja Foodi Dual Zone AF300UK review will give you all the details.

To browse other offers on air fryers, see our best air fryer deals.

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 Best TV deal

LG 43NANO80A6B

Average price in the past six months: £351
Cheapest price in the past six months: £269*

• 43-inch 4K TV
• LCD display
• Supports HDR10 and HLG formats

We like: LG’s operating system and remote work well together

We don't like: Sound lacks dynamism

This entry-level TV from LG incorporates the brand's Nanocell tech, which is designed to boost colour – that's unusual for a television that you can buy for less than £400.

For this price, you shouldn't expect a whole host of bells and whistles (gaming features are a little limited, for example), but there's still the option to use voice controls through LG's excellent Magic Remote, and recording is available, too.

Read our LG 43NANO80A6B review to discover whether this is a bargain TV worth bagging.

See more of this month's best TV deals, with discounts on LG, Samsung and more.

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 Best fridge freezer deal

Samsung RB34C600ESA

Average price in the past six months: £531
Cheapest price in the past six months: £399*

• Freestanding
• Frost-free freezer
• Silver

We like: It's easy to use

We don’t like: The fridge is awkward to clean

This Samsung fridge freezer provides practical storage for about 13 bags of shopping. The fridge is organised with four shelves (including one that's adjustable), a dedicated vegetable drawer and a bottle shelf. The freezer compartment contains three drawers. 

For flexible placement, the door hinges are reversible. There's also a useful open-door alarm.

This model includes Power Cool and Power Freeze functions for fast chilling and freezing. It also features wi-fi integration, enabling control of certain features using the SmartThings app on your smartphone or tablet.

Look at our full Samsung RB34C600ESA review to learn if it makes storing your shopping a doddle.

For more discounts on fridge freezers – freestanding, integrated and American – see our best fridge freezer deals.

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Best mattress deal

SleepSoul Comfort 800 mattress

Average price in the past six months: £175
Cheapest price in the past six months: £147*

• Double
• Pocket sprung

We like: It comes with a 10-year guarantee

We don't like: It lacks handles to help move it around

We've spotted this mattress for less than £150 at a couple of retailers, which is a bargain for a decent double mattress. 

This basic pocket sprung mattress from SleepSoul combines a large pocket sprung core with layers of foam on top which should help support your body while you sleep and add a touch of comfort thanks to the foam layers. 

The cover's not removable, which makes cleaning it tricker, but this mattress won't trap much heat around you when you sleep, which means it's a good choice if you tend to overheat in bed. 

Read our full SleepSoul Comfort 800 double mattress review to see if it's the perfect pick for your sleep style.

See our pick of the best mattress deals.

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Best washing machine deal 

LG F2X50S9TWB

Average price in the past six months: £393
Cheapest price in the past six months: £329*

• Freestanding
• 9kg cottons capacity
• White

We like: The spin is great

We don't like: The programs are slow

This stylish LG washing machine can hold up to 9kg of clothing, making it a good choice for medium-sized households.

It has 24 wash programs. As well as the usual cottons, synthetics and mixed fabrics options, you’ll also find dedicated settings for duvets, towels, bedsheets, baby items, down jackets and more. The quickest wash is 14 minutes if you just need to tackle an outfit or two, or you can wash a 5kg load in 39 minutes. The ‘AI’ wash cycle claims to adjust settings depending on the contents of the drum, but we didn’t specifically test this feature.

This is a wi-fi connected washing machine, so you can remotely start and stop it from your phone using the ThinQ app. You can also use the app to monitor your energy usage and troubleshoot any potential issues.

Is it worth taking this washing machine for a spin? Find out in our full LG F2X50S9TWB review.

For more offers, see our best washing machine deals.

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 Best vacuum cleaner deal

Dyson V11 Extra

Average price in the past six months: £414
Cheapest price in the past six months: £329*

• Bagless and cordless vacuum cleaner
• 0.8 litre dust capacity
• Weighs 3kg

We like: Plenty of accessories

We don't like: It's hard work to push on carpets

This cordless Dyson has a dust canister with a ‘point and shoot’ emptying mechanism, designed to expel dirt without you having to reach inside.

The V11 Extra comes with extra attachments, so along with the usual crevice tool, upholstery and furniture nozzle, you’ll find a quick-release dusting brush, and a tool for vacuuming your mattress. The package also includes a mini turbo brush, which is designed to prevent long hairs getting tangled up around the roller.

There are three power modes to choose from – high, medium and low – and a digital display on the motor unit, so you can see how long you have left before the battery runs out.

Read the full Dyson V11 Extra to see if you should strike while the price is hot.

See more vacuum deals in our round-up of the best vacuum cleaner deals.

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January sale shopping tips 

Check the Which? website 

As well as telling you which products are best and which are lacking, we’ve also put together a list of the best and worst shops. 

We’ve quizzed thousands of Which? members on their experiences of shopping in some of the country’s best-known stores and websites, as well as with lesser-known brands. 

After crunching the numbers, we can reveal which retailers score highly for product quality, range and value for money. To see the retailers that impressed in our latest shopping survey, head to our extensive guides on the best and worst shops.

Watch out for sneaky tricks

Some retailers use underhanded tactics to pressure you into making a purchase. 

These include anchor pricing (when products are on sale more often than they aren’t), pressure selling (‘30 people are viewing this right now!’) and dubious claims about the ‘before’ price of a product. 

If you’re unsure how good a deal is, use a tool such as PriceRunner to compare prices across retailers. 

Research customer reviews

It’s always a good idea to read reviews before you buy a product, but not all reviews are trustworthy. 

Some sellers incentivise people to post fake positive reviews to drown out genuine negative ones. If you’re in any doubt, check our expert guide on how to spot a fake review. 

Returning goods

Whether you bought a product in-store or online, you still have rights under the Consumer Contract Regulations. 

The regulations give you a 14-day window to return a non-faulty product, starting from the day you receive your goods. Many retailers will give you longer than this, but it's always best to check before you buy. 

See our online returns guide for information on the additional rights you have when shopping online.