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Asda launches new Christmas savings feature in its loyalty app – is it any good?

Find out how to earn a bonus when using Asda Rewards 

With just over four months left until Christmas, Asda has launched a new savings feature in its loyalty app that could boost your festive spending power.

The Christmas Saver Cashpot can be found within the Asda Rewards app, and will pay members a bonus of up to £5 when they transfer 'Asda Pounds' from their existing cashpot balance.

Here, we take a closer look at how much you can earn through the scheme, how to use Asda Rewards and how it compares with other Christmas savings offers.

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How does Asda Rewards' Christmas saver work?

Asda Rewards is an app-only loyalty programme that allows shoppers to earn cash back on their shopping in the form of ‘Asda Pounds’ when buying certain products.

Any Asda Pounds in your cashpot can then be converted into vouchers to use in-store or online.  

In the run-up to Christmas, Asda Rewards has launched a separate Christmas Saver Cashpot, into which you can transfer savings from your regular cashpot as many times as you like, up to a value of £300.

The biggest incentive to do this is the cash bonus Asda will pay you for doing so. It's not hugely generous – you'll get from £1 for a £10-19 transfer to a fiver if you move £40 or more – but it's better than nothing, and could also be helpful if you're trying to budget in the run-up to the big day.

Amount transferred into Christmas Saver CashpotCash bonus
£10-£19£1
£20-£24£2
£25-£39£3
£40+£5

When do you receive the bonus?

Your cash bonus will be added to your Christmas Saver Cashpot between 20 and 24 November.

Then, provided you have at least £1 in there, you can convert your balance into vouchers (max value £100), which can be spent in-store or online between 24 November and 31 December.

You can find out more and apply at Asda.com.

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How can you earn Asda Pounds?

There are several ways to earn Asda Pounds in your Asda Rewards app.

In-app and milestone missions

In-app missions change depending on promotions. For example, the 'Fruit and Veg' mission awards shoppers with £1.50 in their cashpot when purchasing any 10 items of fruit and veg.  

A milestone mission rewards you for reaching set spending targets. 

Star products 

There are more than 400 available across own-brand and branded lines, and these are highlighted in-store. Buying a Star Product will result in 10% of the price being put into your cashpot.

Asda Money Cashback Credit Card

Last year, the supermarket launched its own cashback credit card with Jaja Finance.

The Asda Money Credit Card offers 1% cash back in Asda Pounds when you use it to buy groceries, fuel and other Asda services, including travel insurance; and 0.3% in cash back on purchases made elsewhere. 

The card has no annual fee and a representative APR of 25.9% (variable), and there is currently an introductory offer for new customers where your cash back rate is boosted to 5% in Asda for the first 90 days.

How does the Christmas savings offer compare to Tesco's version?

Asda is not the only supermarket to have a Christmas savings feature through its loyalty scheme.

Tesco has a Clubcard Christmas Saver scheme that will reward you with bonus vouchers if you 'top up' your account.  

When you sign up to Tesco Clubcard, you’ll be given the option to become a Clubcard Christmas Saver. If you’re already a member, you can opt in online under ‘voucher schemes’.

Tesco will look after any vouchers you collect when shopping throughout the year and send them all through in November. 

You can earn more by topping up your account up to a maximum of £360, and Tesco will reward you with a 'bonus voucher' of up to £12 (see below). Top-ups can be done at customer service desks in large stores or at the main checkout in Tesco Express stores. 

You’ll need to enrol before October 18 to receive your savings in November. 

Clubcard vouchers and top-up vouchers are valid for two years, and bonus vouchers are valid for two months.

Top-up amountBonus awarded
£25£1.50
£50£3
£100£6
£200£12

Any topped-up money is held in a trust managed by independent trustees in a separate bank account, according to Tesco.

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What about other supermarkets?

Last year, both Morrisons and Nectar had their own Christmas schemes where shoppers could earn bonus vouchers on festive purchases.

The Morrisons Christmas Collector was a five-week scheme for members of its loyalty programme, where shoppers were awarded a bonus voucher if they met spending criteria each week.

The Nectar 'Count up to Christmas' allowed members to earn extra points from October to December when they hit their personalised spending targets.

Neither of these schemes have yet been relaunched for 2023, but we’ve contacted the retailers and will update this story if and when they launch again.


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