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04 Dec 2025

More Than pet insurance review

Generous cover runs into concerning claims data

Dean SobersSenior researcher & writer

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In this article

Does More Than offer the best pet insurance?
What does More Than pet insurance cover?
'My view of More Than's pet cover'
How good is More Than at handling claims?
How does More Than compare with other providers?
More Than: how can you claim?
Should you buy More Than pet insurance?
How we rate pet insurance

More Than, formerly owned by RSA, was acquired by Admiral in April 2024. Its cover is underwritten by EUI.

More Than offers several levels of lifetime cover in its 'Premier' range, max benefit cover in its 'Classic' range, and two levels of 'Basic' cover, which are time limited and so only cover conditions for up to 12 months from making a claim.

Please note that the information in this article is for information purposes only and does not constitute advice. Please refer to the particular terms and conditions of an insurer before committing to any financial products.

Does More Than offer the best pet insurance?

We've rated 380 pet insurance policies and, where possible, insurer customer and claims service.

Members can log in to read our full reviews. If you're not already a member, join Which? and get full access to these results and all our reviews.

What does More Than pet insurance cover?

We've taken an in-depth look at More Than's top-scoring policies, breaking down the most important areas of cover.

'My view of More Than's pet cover'

Dean Sobers, Which? pet insurance expert, says:

More Than's policy limits might look low at first glance, but the way they're applied means they can be surprisingly generous.

If you're a Which? member you can log in (or if not, sign up) to read my explanation of why.

How good is More Than at handling claims?

It's all very well having great cover on paper, but will the insurer pay out when the time comes?

That's why we look at industry data on how often insurers pay out, and how many claimants make a complaint — and a worse-than-average record can stop a policy being a Best Buy.

How does More Than compare with other providers?

Admiral's policies were among 380 analysed and scored by our experts. Log in or become a Which? member to find out if they topped the tables.

Find out more: Best pet insurance providers

More Than: how can you claim?

You can claim with More Than through its website, and you can call it on 0333 7777 388.

You can also consult a 24-hour veterinary professional by video or chat if you sign up to its FirstVet service.

Make sure you have a copy of the pet's medical details and any paperwork or invoices detailing the costs of its treatment.

Should you buy More Than pet insurance?

Only Which? members can read our ultimate verdict on More Than's cover, so log in or sign up to find out what it is.

Check you're getting a great deal and search for a new pet insurance policy using the service provided by Stickee. Get a quote now.

How we rate pet insurance

Lifetime policies

These pay out for ongoing issues your pet may have throughout its lifetime. There are two main types:

Annual cover has a maximum overall limit that includes all conditions your pet may experience, which resets each year. With some policies, there may also be a lower maximum amount you can claim per year for any single condition.
Per condition per year has a maximum limit for each condition you'd need to claim for, which resets each year.

Non-lifetime policies

These policies exclude certain conditions after you hit a claims limit.

Per condition or ‘max benefit’ pays a limited amount for each condition and the condition is excluded once the limit has been reached.
Time-limit per condition has both a condition limit and a time limit of 12 months after you first claim for that condition before it is excluded.

Accident only

Accident only policies pay out a fixed amount for each accidental injury to help pay for your pet’s treatment. It’s the cheapest type of pet insurance cover but excludes illnesses entirely.

We analyse and rate 38 elements of cat insurance policies and 42 elements of dog insurance policies – plus how much each pays in vet fees – to come up with the overall policy score.

Different policy elements are weighted according to importance. For example, the amount a policy pays for vet fees and how this money is made available counts for more in the score than the amount provided for holiday cancellation.

Best Buy lifetime policies must have high policy scores, meet minimum criteria for the amounts they’ll pay out in vet fees each year, and provide dental cover for both accidents and illnesses.

We haven’t been able to evaluate all insurers offering Best Buy policies on their levels of customer service.

You can find out more about how Best Buys are selected in our guide to the best pet insurance.