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LV pet insurance review

LV got high policy scores, but customers were underwhelmed
Dean SobersSenior researcher & writer
LV pet insurance

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LV General Insurance has been part of Allianz since 2020.

It offers a range of lifetime policies for cats and dogs, with cover levels ranging from £1,000 to £12,000. It also sells time-limited pet insurance, which will pay for the treatment of a condition for up to 12 months.

Please note that this article is for information purposes only and doesn't constitute advice. Please refer to the particular T&Cs of an insurer before committing to any financial products.

Does LV offer the best pet insurance?

We've rated 380 pet insurance policies and, where possible, insurer customer and claims service. 

Members can log in to read our full reviews. If you're not already a member, join Which? and get full access to these results and all our reviews.

What does LV pet insurance cover?

We've taken an in-depth look at LV's top-scoring policies, breaking down the most important areas of cover.

Log in to read more if you're a Which? member, or sign up to read this and many other reviews.

'The key finding that swayed my view of LV'

Dean Sobers, Which? pet insurance expert, says:

Dean Sobers

Some pet insurance can appear flawless in certain areas, but scroll down the page and it's a different story.

If you're a Which? member, you can log in (or if not, sign up) to read my explanation of what really matters to pet owners.

How did customers rate LV's pet insurance?

We surveyed LV customers, including those who have recently made a claim, to get their views on the insurer.

Log in or sign up to read in full.

How does LV compare with other providers?

LV's policies were among 380 analysed and scored by our experts. Log in or become a Which? member to find out if they topped the tables.

LV: how can you claim?

LV says that claims are usually processed more quickly when the vet claims on your behalf. If they can't or won't do this, though, you can fill in a claim form on LV's website.

If you make a claim yourself, make sure you have a copy of the pet's medical details and any paperwork or invoices detailing the costs of its treatment.

You can also call LV on 0330 100 9831.

Should you buy LV pet insurance?

Only Which? members can read our ultimate verdict on LV's cover, so log in or sign up to find out what it is.

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How we rate pet insurance

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