Best broadband deals 2025

If you're coming to the end of your broadband deal or are currently out of contract, it's a great time to make some savings on your monthly bills. 

We've pulled out what we believe to be the best-value broadband deals from the biggest providers, plus regional deals that could help you save money in your area.

See how your provider fares in our guide to the best and worst broadband providers. 

How to pick the best broadband deal

We highlight deals we think represent good value for money, but there's more than price to consider. Our reviews explain each provider's approach to price rises, and our broadband comparison service clearly indicates how much prices will rise each year. You'll also need to weigh up factors like customer service, speed and reliability. We rate each of these, and attribute an overall customer score to each broadband provider, in our regular broadband survey.

Can I get a home phone with my broadband deal?

While traditional landlines are now being replaced, many broadband providers do offer the option of a home phone setup, and should allow you to retain your phone number. This includes Sky, Vodafone, BT, Plusnet, Virgin Media, NOW, TalkTalk and Zen. You'll see if this is available during the selection process for a new broadband deal on the provider's website.

Find the best broadband deals in your area

Read on for our pick of the best deals, or enter your postcode below to search all deals in your area.

Best broadband deals

Broadband contracts are available at a wide range of speeds ranging from 10Mbps to 1,000Mbps. We've picked those that we believe offer great value for the price, but you can read our broadband speed guide to learn more about the best connection for you. 

Our pick – best all-rounder: Plusnet Fibre

This is a good value deal for a solid provider with lots of satisfied customers. Read our Plusnet Broadband review to see how it fares in our survey.

Our pick – best value ultra-fast broadband: Zen Full Fibre 500 CityFibre

This Zen deal offers ultra-fast 500Mb average speeds. Even better, Zen doesn't implement mid contract price rises. Read our Zen review to see how customers rate it.

Our pick – best value for London: Community Fibre 500Mbps

This is an excellent full-fibre deal with a fast 550Mb average speed, though Community Fibre largely serves the London area. Our Community Fibre review reveals how it fared in our survey.

Other broadband-only deals to consider

Alternatively check the broadband-only deals below for more packages we think are worth weighing up.

Best broadband and TV deals

Broadband and TV deals are a great way to get quality entertainment for a good price. Check out the deals below and bear in mind most packages can be tailored specifically for your needs, to ensure you only pay for what you really use. 

Mobile broadband deals

If you're struggling to get a reliable fixed broadband connection in the home, an 'over the air' alternative comes in the form of 4G and 5G mobile broadband. With a reliable 4G or 5G signal, you'll be able to use one of these devices to access the internet on all your home devices. Check our guide to understand more about how mobile broadband works. 

Three 4G Hub

The Three 4G Hub offers an alternative to fixed broadband. Slower speeds may make it unsuitable for busier households, but it should manage web browsing and less intensive tasks. Three implements mid-contract price rises - its deals will go up by £2 per month each April.

Three 5G Hub

With 150Mbps average speeds, this is a very affordable alternative to ultrafast broadband, but is reliant on 5G coverage in your area. 

Best regional broadband deals

Other smaller broadband providers offer regional deals that can represent excellent value for money. While these providers aren't part of our regular satisfaction survey, you may want to consider the packages on offer if they are available where you live. Read more about regional broadband providers.

We asked almost 1,000 people who had switched broadband how they found it, and 77% agree the process was easy. Read how to switch your broadband provider.

How to spot a good broadband deal

Sam Wilson, Which? broadband expert says:

• Be wary of deals with price cuts for a limited period, before a higher price kick in for the remainder of the contract. Sometimes these can represent good value for money, but may also end up being more expensive than deals with a consistent price for the whole contract. Work out the effective monthly price before deciding which deal to go for. 
• Watch out for providers with mid-contract price rises. A number of providers will increase their prices each April, and over a two year contract this could have a big impact on your monthly bill. Find out more about how you could be affected by mid-contract price rises.
• If you struggle to get faster broadband speeds from the likes of Virgin Media and BT, it may be worth looking out for regional providers operating in your area. By building their own fibre networks, these providers supply superfast speeds and sometimes offer very competitive prices. Read more about regional broadband providers.
• If you see a great broadband deal, it's always worth using this as ammunition to haggle with your broadband provider, and ask if they'll match or beat it. 

What else should I consider when buying broadband?

I rarely use my home phone (landline). Can I save money on a broadband-only deal?

Many broadband-only deals still require you to also have line rental with the provider or from elsewhere. Often, it is cheaper to buy both from the same place rather than sourcing line rental with another provider.

However, other plans (such as Vodafone’s Superfast plans) also come with no cost for line rental and a landline, using a pay-as-you-go model for calls by charging a price per minute. As long as you don't plan to use your home phone much, these plans may appeal to you as a way to save money by not paying for a landline you don't use.

Do I need unlimited broadband?

The question of whether to get a limited or unlimited package is far less important than it used to be.

Limited broadband packages would set a fair-usage policy or ‘cap’, which if exceeded may have resulted in additional charges, a slowed-down internet connection or no connection at all. The benefit of these limited deals is that they would usually be cheaper.

Most modern packages are unlimited, which means you don’t have to worry how much data you use. If you do encounter a limited data deal, think carefully about whether this will be enough to get you through the month, and check to see what happens if you exceed it.

Is unlimited broadband truly unlimited?

Fair-usage caps (a set amount of monthly data that if exceeded may result in you being charged) used to be fairly common, essentially turning ‘unlimited’ plans into limited plans with a high data cap. Today, most providers offer a truly unlimited service, but some smaller providers do still have traffic management policies in place. These slow down certain kinds of internet activities that require a lot of bandwidth once you hit a preset limit.

For example, some providers slow down the speed of certain internet activities (such as peer-to-peer downloads) in order for other activities which are time-sensitive (such as online gaming and video calls) to not be interrupted.

It’s always worth checking whether any speed-limiting or traffic management takes place if you’re considering switching providers.

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Are there any upfront or hidden costs?

Broadband plans often come with upfront costs, which can take various forms. Common examples include paying for a router to be delivered, set-up fees, connection charges and new line fees. You might also be expected to pay an upfront fee for a PVR (set-top box) if a TV package is included, which may or may not be optional. It is important to factor in these costs when deciding what broadband deal is right for you. Our reviews include an ‘effective cost’ for this reason.

You might also want to consider the telephone package. If you’re used to free evening and weekend or free anytime calls and want to keep these benefits, chances are you’ll be paying extra on top of the advertised fee on a new broadband package.

What contract length is right for me?

Contract lengths are also an important consideration. Some deals might seem cheaper on the surface, offering lower monthly prices. But long contract terms mean that you may end up paying more than you wanted to over that period of time. Conversely, some providers have price guarantees, and a longer contract can offer reassurance that this won’t go up until it expires.

Our deals include the total cost over contract and the effective cost per month.

If you're out of contract, find out how much you could save right now – browse the best broadband deals in your area.

What if I’m still in a contract with my provider and want to switch?

If you’re still in a contract with your provider, you may have to pay off the remainder of your contract if you leave. However, Ofcom rules state that if you experience price increases mid-contract, you have 30 days from when you're officially notified of the increase when you can switch without paying a penalty. Read more about your rights if a broadband provider increases prices.

In some circumstances, such as when you’re coming to the end of a contract and see a particularly good limited-time offer elsewhere, it might be worth paying off the contract. You might also consider this if the service you’re getting is poor, and you feel you might get a better service with a different provider. But generally it’s a good idea to wait until your contract expires before you consider moving. It’s important to know exactly when this will be, since in many cases your monthly cost will rise when your contract expires, so you may be paying more than you need to.

In these situations you could switch, or haggle. In the latter case, information such as the deals we’ve listed above can be very useful, since rival prices are great ammunition to try and get a discount. 

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