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7 April 2021

Best mobile phone deals

Looking for a bargain on a mobile phone? Our mobile phone experts have picked the best iPhone, Android and 5G mobile phone deals.
best mobile phone deals
Alice Williams

Deals updated: 6 April 2021

We have found the latest mobile phone deals to help you find the best prices right now.

With new smartphones launching every week, and stiff competition between the biggest manufacturers, there are often great mobile phone deals to be had on the most expensive handsets (including Samsung and iPhone).

We've done the heavy lifting for you – read on to see our expert picks on the latest mobile phone deals, and tips on finding your own.

Best mobile phone deals this month

This month's bargain hunt has turned up a range of options, from flagship devices that have dropped in price, to lower-priced models that we think are a bit of a bargain.  Our mobile phone experts have found the following best-priced deals for the Oppo Find X2 Lite, Motorola Edge, Google Pixel 4 and Samsung Galaxy A41. 

1. Apple iPhone 12

  • 6.1-inch Super Retina XDR OLED display
  • 5G compatibility
  • IP68 waterproofing

We like: Lovely display

We don’t like: Short charge battery life isn't the best

It's rare to find a discount on an iPhone, especially the latest version, but you can get a great deal on this model this month. It has some fancy features including waterproofing and wireless charging, plus it's the first iPhone range to come 5G ready. See if it matches up to its impressive specs by reading our Apple iPhone 12 review.

Buy now for £724 at Amazon

2. Motorola Edge

  • Large 6.7-inch Full HD+ display
  • 5G ready
  • Four rear and one front camera

We like: Easy to use

We don’t like: Takes a while to charge

This is one of Motorola's priciest handsets, but for this month you can get it with a £150 discount. The edge-to-edge display and Snapdragon 765G processor give this phone a premium feel, but you should read our Motorola Edge review to see if it comes through on performance.

Buy now f​​​​or £400 at Motorola

3. Samsung Galaxy S20 Ultra 5G

  • Huge 6.9-inch OLED screen
  • 5G ready
  • Five high-resolution cameras

We like: Fast processor

We don't like: Fingerprint sensor can be slow

The S20 Ultra 5G is the third in the S20 series and has an incredibly impressive spec on paper. The vast display won't be for everyone, so check what it's like to live with by reading our Samsung Galaxy S20 Ultra 5G review.

Buy now for £719 at Amazon

4. Google Pixel 4 XL

  • Largest screen in the Pixel series - a 6.3-inch OLED
  • IP68 waterproofing
  • Wireless charging

We like: Fantastic built-in speakers

We didn't like: Front camera videos aren't great

It's a big phone for the usually petite Pixel range, but this model hopes to compete with the highest-spec Apple and Samsungs with its premium features and large 6.3-inch OLED screen. Check if its display, camera quality and battery life are up to scratch by reading our Google Pixel 4 XL review.

Buy now for £543 at Argos.

Best Sim-only mobile phone deals

With a Sim-only deal, you'll still get an allowance of calls, texts and data, but the monthly cost will be lower than it would be with a regular pay-monthly mobile contract. This is because you're paying just for a new Sim-card, rather than paying off the cost of a new phone.

From low-cost providers such as ID Mobile and GiffGaff to more established names like EE and O2, Sim-only is an area where competition from providers is high and extremely competitive deals can be found.

Check our guide to the Best Sim-only deals: Sky, Plusnet, ID Mobile, Giffgaff and more to see which we recommend.

What are the advantages of Sim-only deals?

  • Network operators or retailers don't subsidise the cost of a handset
  • Many Sim-only deals have added benefits such as data rollover where any unused data from the previous month is rolled over into the next month
  • Most Sim-only deals tie you in for either 30 days or 12 months, so are great for those looking for a short-term commitment

What are the disadvantages of Sim-only deals?

  • The most obvious drawback to buying a Sim-only deal is that you'll have to provide your own phone.
  • Even if you already own a phone, you may have to pay to get it unlocked if you want to switch network operator.

Where are the best sales on mobile phones?

Generally, you'll find the best deals on mobile phones at retailers such as Amazon, Currys PC World and John Lewis, rather than on the manufacturer's website. 

When manufacturers do have offers on their devices, the discounts are usually reflected on retailer sites anyway. So you'll either get the same discount or better by shopping around rather than going direct.

Amazon mobile phone deals

Amazon has quickly become a great place to find mobile phone deals, and the Amazon Prime service means you can get faster delivery than you would with other retailers (available with a paid Amazon Prime subscription).

Be careful when shopping around, though. The Amazon marketplace often includes models from third-party sellers that may not come with the same after-sales support you might expect from Amazon. Check carefully to make sure the phone is brand new (unless you're open to refurbished or second-hand devices) and that it's a UK model – international variations of phones often make their way on to marketplaces, which could mean you'll have issues with support from the manufacturer in the UK. 

Best practice is to buy mobile phones that are sold and dispatched by Amazon, as you benefit from Amazon's guarantee.

Argos mobile phone deals

As with most tech items, Argos is a good place to look for deals. Watch out for items marked as 'WOW' or 'Our lowest price ever' – these may sound promising, but aren't always the best price you can find. 

Deals on Argos' website are available while stocks last, so be sure to double check if the phone is in fact available for collection or delivery when you choose to buy from there.

It's also worth checking the Argos eBay store, as you might be able to find stock there that isn't available on the official website, and the deals might be the same.

John Lewis mobile phone deals

As with Argos, deals at John Lewis are available while stocks last. So while you may see a discounted price in Google's search results, the mobile phone you're after might not be available once you're on the website.

The good news is that discounted mobile phones in major retailers such as John Lewis are easy to find in other stores, so if the one you want has sold out, check similar stockists such as Argos or Currys PC World to see if it's available.

John Lewis often has deals on its clearance sale page, so a few minutes of browsing there could save you money.

Currys PC World mobile phone deals

Currys PC World usually has mobile phones on sale, and is another important site to check if you're looking for the best deal. As well as checking its clearance sales, also browse through the full mobile phone listings, as we've seen good deals that don't appear in its curated round-up. 

The website has a handy sort option where you can order the listing by the percentage discount, too.

Manufacturer websites

Although retailers typically have the best deals on offer, there are exceptions to the rule. 

Some brands will shave pounds off their devices exclusively on their sites, or offer bundles with free gifts (eg phone cases or smart watches) for direct purchase, so it doesn't hurt to check on the manufacturer site before hitting 'buy'.

The best time to find mobile phone deals

Although deals and discounts can vary year-round, generally you'll find the best time to buy a handset at a great price is a month or so after its successor has been released. The model you're after will almost always come down in price, despite being scarcely a year old.

Release dates are, of course, subject to change, and you should always do your research before buying, but you can expect new flagship handsets to be released at the following times of year:

  • Apple iPhone September
  • Google Pixel October
  • OnePlus June
  • Samsung Galaxy S April

Other popular handsets are less predictable than the ones listed above, so may need a little extra vigilance. If you're interested in further savings, you could consider avoiding new phones altogether and look at refurbished models instead. Buying refurbished can save you money on a phone that's in great condition, but always ensure the use mobile phone you're buying is still receiving security updates.

See our guides to buying a second-hand or refurbished mobile phone and mobile phone security

How to get the best deal on an iPhone

As explained above, you're more likely to find deals on iPhones after new models launch – so the winter period and Black Friday sales could be worth waiting for.

Older iPhones don't tend to get discounted as much as Android phones, but they do hold their value better, so make sure you shop around to see how much you could get by selling or recycling your old model to help pay for a new one.

Contract deals can be a good way to spread the cost, but check the small print carefully, don't pay for more data than you need, and use our phone contract calculator to find the cheapest way to buy.

Browse all our iPhone reviews to see how all of Apple's handsets scored in our lab tests.

How to choose the best mobile phone deal

While Sim-free phones can often save you money in the long run, there's no getting away from the fact that they can be an expensive purchase, especially if you want a flagship model from one of the big brands. 

If you're looking for an affordable option, it's worth considering a mid-range model. These phones have come on leaps and bounds over the past few years as technology has advanced, and many are more than capable of handling just about any task you throw at them. 

Spending around £300-400 on a new phone, or less if you can find a good deal, can get you a slim, stylish and powerful model that may not look too different from a high-end cousin, especially if you're using a case to protect your phone.

We put every phone, budget or premium, through our rigorous tests to make sure you're getting the best for your money. We test everything from camera and battery performance to call quality.



Find out more about the rise of these affordable handsets, and browse some of the best mid-range phones on the market. And if you want to spend even less, read our guide to the best cheap mobile phones.

Read our guide to finding the best mobile phone contract, or compare contract and Sim-only plans and find out how much you could save.


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