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Dollar car hire review
Guy is an award-winning travel writer with 20+ years' experience. He runs a crack team of researchers, unearthing everything from the best beaches to the worst car hire companies.
Who is Dollar?
Launched in 1965 in Los Angeles, Dollar became the low-cost arm of the Hertz group in 2012 and now has offices around the world, but the majority are located in the US and Canada.
Which? verdict
Its mediocre 62% customer score puts it very close to the bottom of our table. Book with someone else.
Visit dollarcarrental.co.uk.
Dollar customer ratings
If you want to see how Dollar measures up to its rivals, read our best and worst car hire companies page.
| Car hire company | Which? Recommended Provider? | Overall score |
|---|---|---|
| Dollar | No | 62% |
Overall score is a combination of the customer score (overall satisfaction and how likely people are to recommend the company) and our own expert analysis. Survey carried out in Feb/March 2026.
What’s Dollar like?
Dollar received one of the lowest customer scores in our survey: 62%. It’s not dreadful, but it is second from bottom in our table, with just Goldcar below.
Collection speed is slow - rated just two stars out of five in our survey. One customer told us that they struggled to find the Dollar desk - ‘there were no signs, or info provided on where they were or how to get there by airport bus’. And when they finally found it, they ‘waited over an hour to get a car’.
Long wait times are usually a sign of poor customer service, or lengthy upselling. Both seem to have been problems with Dollar which received a hit-and-miss three-star rating for its customer service. Several customers mentioned ‘aggressive salesmen’ and being put ‘under pressure to take out extra cover, when we already had our own insurance’.
For a budget brand, we’d expect a better value for money rating than three stars and several customers told us they were hit with extra charges that weren’t explained properly to them. One said ‘they charged us an extra $100 - some sort of airport fee which wasn’t mentioned’.
Planning a road trip? Find the best car hire insurance in the US and Canada for 2025.
Should I book with Dollar?
Our survey suggests inconsistent customer service, mediocre value and the potential for pressure selling. Dollar is best avoided. Alamo is a far better bet for car rental in the US.
Find out how to get cheaper car hire.