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Avis car hire review
What is Avis?
The most-used car hire company in our survey, global American car rental company Avis operates in thousands of locations in six out of the seven continents.
Which? verdict
For a company trusted by so many, its poor customer service and middling value-for-money ratings are disappointing.
Avis customer ratings
If you want to see how Avis measures up against its rivals, read our best and worst car hire companies page.
| Hire Company | Which? Recommended Provider? | Customer Score |
|---|---|---|
| Avis | No | 67% |
Customer score is based on a combination of overall satisfaction and how likely people are to recommend the company.
What's Avis like?
Avis was the most-used company in our survey, which makes its dreadful two-star customer service score very disappointing. One customer said that the service was ‘appalling’ ,and another described it as ‘rushed’ and ‘rude’.
It also only managed an average three-star score for value for money. At an average price per day of £52, one customer told us that they felt Avis offered a 'cheap service for an expensive price'.
Avis did manage to bag four-star ratings in some areas, including for age, condition and mileage of cars, clarity of the final hire cost and ease of opting out of extra charges. But an average three stars for how the description of the cars matched reality is concerning.
Nevertheless, several customers recommended the benefits of the free-to-join Avis Preferred loyalty programme, which allows you to bypass the rental car counter and offers 10% off future hires, which is worth keeping in mind if collection speed is a top priority for you.
Should I book with Avis?
Avis offers high-quality cars worldwide and a potentially useful loyalty membership option, but its customer service rating is poor and value for money is underwhelming.