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Having a child can be expensive, but knowing where to find the best deals on baby products can make a real difference to your baby-budget worries.
All of the products and deals listed here have been carefully selected by our experts. Read on to find out what these are, and make sure you read the full review of each product before you buy, to check it’s the best product for you and your child.
Baby and child Black Friday deals highlights:
- An iCandy pushchair with £200 off the RRP
- A half-price baby monitor
- A pushchair travel system bundle that features a Best Buy car seat
Black Friday baby car seat deals
While we would normally recommend buying a car seat in person from a retailer that offers a car seat fitting service, lockdown restrictions in the UK may mean these are either not happening or severely limited.
If this is the case, make sure you check out our car seat fitting guide, which has advice and videos to help ensure your baby car seat or child car seat is correctly installed.
Maxi Cosi Jade – was £229, now £149 (34% off)
We like: Lie-flat position
We didn’t like: Short shelf-life
The Maxi Cosi Jade is an i-Size approved carrycot-style car seat, so your baby lies flat, which is considered the best position to keep your newborn. You’ll have to read our full review to find out it scored in our crash testing, but it’s currently reduced at Kiddies Kingdom – just bear in mind that the lower price doesn’t include the cost of the Isofix base, which you’ll need to fit the Jade as it can’t be belted in using the vehicle seatbelt. This will cost an extra £159.20 if bought from the same site.
Read our full Maxi Cosi Jade review or buy it now at Kiddies-Kingdom.com.
Cybex Aton 5 – was £150, now £89 (41% off)
We like: Quick and easy installation
We don’t like: You need to remember to pull out the side-impact protector on the seat
The Cybex Aton 5 has been around for a while, but it’s a popular seat, and you’ll often find it bundled together with other pushchairs to create a travel system. We’ve spotted this seat for £120, although the claimed RRP is £150. Either way, at £89 that’s a decent deal.
Read our full Cybex Aton 5 review or buy it now at Pramworld.co.uk.
Silver Cross Dream iSize + Isofix base – was £395, now £300 (24% off)
We like: Fantastic crash test results, comfy seat
We don’t like: Not much – but the seat cover is a tricky to remove for washing
The Silver Cross Dream is an infant carrier, and when it launched in June 2019 it was the company’s first i-Size-approved seat. You can use it with your newborn until he or she reaches 85cm, which is approximately 15 months. It can also be added to many Silver Cross pushchair models to create a travel system.
Read our full Silver Cross Dream iSize + Isofix base review.
Maxi Cosi Pebble Pro – was £199, now £159.20 (20% off)
We like: Safety ratings in a frontal impact
We don’t like: Only lasts until your child is 75cm tall
The Pebble Pro from Maxi Cosi is a very popular product and a regularly visited review on the Which? site. It can either be used with the 3wayFix base, FamilyFix One i-Size base or belted straight into your car, and it’s approved for use with babies from 45cm to 75cm (approximately birth to 12 months).
Black Friday pushchair deals
You’ll find all manner of buggies on the market these days, from city three-wheelers to sturdy all-terrain pushchairs, and at a range of prices.
Whichever option you choose, make sure you read our reviews to check the pushchair deal we’ve found provides a buggy with all the features you need.
Bugaboo Bee 5 – was £689, now £399 (42% off)
We like: Large hood
We don’t like: Slightly fiddly fold
The Bugaboo Bee 5 is soon to be replaced by the Bugaboo Bee 6, which is why you may spot some good deals for it. The pushchair seat is reversible and reclines to a nearly flat position to make it suitable for newborns. It’s also travel system compatible with certain Maxi Cosi and Britax Romer car seats. It’s reduced on the main Bugaboo website to £411.75, but is even cheaper at naturalbabyshower.co.uk.
Read the Bugaboo Bee 5 review.
My Babiie MB400 – was £399.95, now £199.95 (50% off)
We like: Reversible seat unit with one-hand recline
We didn’t like: Seat lacks padding
This travel-system compatible pushchair has front- and rear-wheel suspension and multi-stage one-hand fold. When we first tested the MB400, the typical price was around £300, so we’re not completely convinced by the 50% off discount, but even with £100 off, it’s still a deal worth looking into.
Read our full My Babiie MB400 review or buy it now at online4baby.com.
GB Qbit+ All City – was £229.95, now £160.96 (30% off)
We like: Compact and lightweight
We didn’t like: Struggles off road
The Qbit+ All City is, as the name suggests, more of an urban pushchair, so handy for pushing your child around town on smooth surfaces such as pavement or shopping centres. It’s got a compact fold, but it does also take a car seat. It’s reduced as part of Mamas and Papas Black Friday deals, so read our review to find out if it’s worth a look.
Read our full GB Qbit+ All city review.
Cosatto Woosh XL – was £279.95, now £199.95 (29% off)
We like: Compact fold
We don’t like: Lacks adjustable handle
The distinctive patterns of a Cosatto pushchair mean kids and parents will really stand out when they’re out and about. The Woosh XL is a travel system-compatible lightweight buggy to which you can attach a car seat or carrycot. It’s suitable for kids weighing up to 25kg, which is pretty hefty – hopefully you’ll get a lot of use out of it if you decide to go for this deal.
Silver Cross Reflex – was £275, now £220 (20% off)
We like: Comfortable seat with newborn head-hugger cushion
We don’t like: Seat isn’t reversible so is world-facing only
The Silver Cross Reflex is a feature-filled stroller pushchair that you can use from birth, as the seat reclines to a nearly flat position. It’s travel system-compatible with the Silver Cross Dream or Simplicity infant carriers. It’s currently on offer on the Silver Cross website with 20% off (as are many of its models) but is it a good pushchair to pick?
Read our full Silver Cross Reflex review to find out.
iCandy Orange – was £875, now £600 (31% off)
We like: Option to convert from single to double pushchair
We don’t like: Bulkiness and weight
The iCandy Orange has been around for a while, but it’s a constant favourite with growing families, as it’s a convertible single-to-double pushchair. It also has an integrated ride-on board, so your toddler can stand in front of the handlebar while you push. If the Orange doesn’t float your boat, iCandy also has deals on some of its other pushchairs, including the Peach as a bundle with a free car seat.
Read our full iCandy Orange review or buy it now at icandyworld.com.
Want more pushchair deals? Find out how to bag a bargain pushchair as updated versions come out
Black Friday travel system bundle deals
We normally recommend that you buy your car seat separately from your pushchair, rather than purchasing them in a bundle. This is because car seats included in some travel system bundles aren’t always the safest ones out there. However, we’ve picked out some pushchair bundle deals featuring car seats that also do well in our crash testing.
Joolz Hub travel system bundle – was £1,007.95, now £695 (save 31%)
We like: Reversible seat
We don’t like: Fiddly harness buckle
The Joolz Hub has been around for a while – Joolz have since released the Joolz Hub+ – but it’s still a decent pushchair, that’s travel system compatible with practical features that parents like. The bundle we’ve spotted includes Joolz carrycot, Maxi Cosi Cabriofix car seat, and car seat adaptors. Given the car seat has retailed for £619, getting these extras looks like a good deal.
Read the Joolz Hub review.
Cosatto Giggle 3 bundle – was £899.95, now £449.95 (50% off)
We like: Smooth ride
We don’t like: Bulky when folded
The Giggle 3 is a three- or four-wheel travel system-compatible buggy that normally comes with a carrycot included as standard and would typically be available for around £500. We’ve spotted lots of deals on the Cosatto website, but we’ve also seen the ‘Whole 9 Yards bundle’ for a cheaper exclusive price at Kiddies Kingdom. The bundle contains the Giggle 3 pushchair and carrycot, Cosatto Hold car seat and Isofix base, car seat adaptors, footmuff and a changing bag. So you’re effectively getting the extras for free, when they’d probably come to around £400 if bought separately.
Mamas & Papas Flip XT3 bundle – was £1,241, now £741 (40% off)
We like: One-handed fold and recline
We don’t like: Jerky hood
The Mamas & Papas Flip XT is now on its third version, and we tested it in May last year. It’s got a host of features including a one-handed fold, nearly flat seat position and peek-a-boo window in the (albeit jerky) hood with magnetic window cover. This travel system bundle also gets you a carrycot, Cybex Aton 5 car seat and Isofix base, footmuff, car seat adaptors and a cup holder. M&P claims this bundle is worth more than £1,200, and we reckon that’s not far off.
Cybex Priam travel system bundle – was £1,189.90, now £799 (33% off)
We like: All-wheel suspension and padded seat
We don’t like: Time-consuming to set up pushchair after purchase
It’s a bit fiddly to put the Cybex Priam together, but once done it’s a good travel system pushchair if your budget will stretch that far. In this bundle, you get the chassis, seat and carrycot, as well as the Priam Lite cot and the Cybex Cloud Z i-Size infant carrier. You can also add the Isofix car seat base to the bundle and that will take it to £965.
Black Friday baby monitors deals
There’s no point buying a baby monitor if it doesn’t cover the whole range of your house and garden, and poor sound or picture quality can be a nightmare on mediocre models. Our baby monitor reviews separate the best from the rest.
Below are some good deals on baby monitors – click the links to find out whether they’re suitable for you.
Vava 720P 5″ HD Display Video Baby Monitor with Camera and Audio – was £140, now £111.99
We like: Good battery life
We didn’t like: Tricky set-up
Vava that doesn’t use wi-fi to connect the camera and parent unit, but rather radio signals. The camera has night vision, along with digital zoom and remote pan and tilt. Find out what our expert testing revealed about the night vision and sound quality and to find out if the current offer at Amazon is worth considering.
Motorola MBP36S Digital Video – was £139.99, now £79.99 (42% off)
We like: Excellent signal coverage
We don’t like: Baby unit is mains powered only
The Motorola MBP35S is a normally quite pricey baby monitor, so more than 50% off is good to see. There are a couple of little niggles with it, which you can read more about in our review.
BT video baby monitor 6000 – was £129.99, now £93.99 (27% off)
We like: Sound quality
We don’t like: Picture quality in dark rooms
The BT 6000 has all the usual features of a video baby monitor, including a 5-inch colour screen, pan, tilt and zoom functions on the camera, a temperature sensor and soothing lullaby sounds. It’s currently on offer on Amazon, but read our review first to find out whether it’s a Black Friday bargain worth buying.