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Updated: 23 Nov 2021

British Airways Holidays

Package holiday company 76% City break provider 84% Ski holiday provider 70% Villa break provider 73%
Which? Team

Who is British Airways Holidays?

The holiday arm of the well-established airline brand, British Airways Holidays provides package holidays to a wide range of locations, though mostly in Europe, the USA, the Caribbean and the Middle East. Offering beach and city breaks, winter sun holidays, fly-drive adventures and lakes and mountains trips, there’s the option to book online or by telephone with an ’expert travel advisor’.

Which? verdict

British Airways Holidays can be relied upon to provide well-organised trips, though don’t expect a luxurious flight. It makes the grade if you’re after a city break, but for other types of holidays it’s worth looking at alternatives as there are better and cheaper companies out there. 

British Airways Holidays refund and cancellation policy rated

With numerous ways your holiday can be disrupted or cancelled, from quarantines to a future lockdown, it’s crucial you book with a provider that has an excellent flexible booking policy. Which? analysis of over 80 companies found British Airways Holidays has one of the best.

You’ll get your money back in the event of lockdown-related disruption, and can rebook without change fees if NHS test and trace asks you to self-isolate. Customers can choose not to travel and request a voucher up to 21 days before departure.

British Airways Holidays customer ratings

WRPAvg price per day: short haul/long haulAccommodationCustomer serviceDescription matching realityHoliday repOrganisation of holidayValue for moneyCustomer score




If you want to see how British Airways Holidays measures up to its rivals, read our best and worst package holiday provider, city break provider, ski holiday provider and villa holiday provider pages.

What’s British Airways Holidays like?

In our survey of package holiday companies, British Airways Holidays sits in the middle of the table, failing to compete with competitors despite its decent star ratings. 

But the company does excel when it comes to city breaks. One customer explained their holiday met their full expectations and they wouldn’t hesitate to book a similar trip with BA Holidays in future. Reviews like this are what no doubt led to its impressive five out of five star score for its descriptions matching up to reality - something it failed to do for its villa holidays.

Most negative comments from customers were about the company’s planes. One customer felt that BA advertised a premium service and yet in reality it was only ‘slightly better than a budget airline’. Another said: ‘Accommodation good, travel standard poor’.

Customer service was, however, praised. One satisfied holidaymaker said BA was ‘extremely helpful before, during and after’ their trip. Another raved about the staff in British Airways selected hotels too, suggesting they were ‘professional, friendly, helpful and welcoming’.

Should I book with British Airways Holidays?

Yes, if you’re a fan of city breaks. British Airways Holidays is a safe bet and trips should live up to any high expectations. Just don’t expect it to be a bargain. With an average cost a day of £92 for a short-haul trip, it’s the second most expensive company in our city-break table. For beach holidays or villa stays, check out the higher-scoring Jet2 that also offers slightly cheaper packages.