Car insurance Which? Recommended Providers

Recommended Provider Icon CI

To be a Which? Recommended Provider a car insurer must have a high quality product with above average customer service. We combine our latest customer satisfaction results along with our assessment of each provider's standard car insurance policy to select the best car insurers on the market.

Which? Recommended Provider must:

  • be highly rated by Which? members
  • have an average or above policy score and a good customer score
  • meet our minimum standards for inclusion and be regulated by the Financial Services Authority
  • be directly available to the general public

Click on the WRP concerned to see full details of its customer score and policy elements

Which? Recommended car insurers
InsurerWhich? Recommended ProviderNew customer maximum ageCustomer scoreWhich? policy scoreTotal score
NFU MutualaWhich? Recommendation badge8085%80%82%
John Lewis InsuranceWhich? Recommendation badge9975%79%77%
Volvo Car InsuranceWhich? Recommendation badgeNo limit71%82%77%
Mercedes-BenzWhich? Recommendation badge8478%75%76%
LV=Which? Recommendation badgeNo limit75%76%76%
Nationwide BSWhich? Recommendation badgeNo limit70%80%75%
Volkswagen Insuranceb 8565%82%73%
Toyota Insurance No limit66%80%73%
The Co-operative InsuranceWhich? Recommendation badge7573%69%71%
Age UK No limit69%72%70%
Marks & Spencer Bank 8568%69%68%
Sagac No limit64%70%67%
50Plus Insurance servicesc 8961%72%66%
The AAd No limit56%73%64%
Tesco Bank 9964%64%64%
Allianze 8553%75%64%
Sheilas' Wheels 8061%67%

64%

More Th>n No limit57%71%64%
Zurich 8556%70%63%
NatWest No limit66%59%63%
RSA No limit64%62%63%
eSure 8059%65%62%
The Post Officed Underwriter dependent64%59%62%
Swiftcover No limit63%60%62%
Churchill No limit58%65%62%
Aviva 8457%66%62%
Prudential No limit58%64%61%
Direct Line No limit62%61%61%
Hastings Directd 9950%71%60%
Elephant.co.uk No limit61%58%60%
Privilege No limit58%61%60%
Axa Insurance No limit53%65%59%
RACd No limit58%59%59%
Endsleigh Insuranced 9953%63%58%
Kwik Fitd No limit56%60%58%
Lloyds TSBd Underwriter dependent54%61%57%
Admiral No limit53%60%56%
Halifaxd Underwriter dependent46%61%53%
Average  65%68%65%

Table notes

Customer score data based on a survey of 13,813 Which? Connect online community members in April and November 2012. Policy scores are based on the provider's standard policy. All policies are available to the general public. Manufacturer insurance products (Mercedes-Benz, Volvo, Volkswagen, Toyota) have only been included where the insurance product is available to all drivers - not just drivers of the manufacturer brand car.

  1. Policies only available via direct sales forces and local agents and may not cover all risks or postcodes (particularly in major cities).  Check on 0800 3164661.
  2. Quotes for non Volkswagen cars can be obtained by telephone only - call 0800 3167892
  3. Customer must be over 50
  4. Provider chooses from a panel of insurers, maximum age limit may vary by the chosen panel member
  5. Medical expenses not provided