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Aviva car insurance review

Read Which?'s expert review of Aviva's car insurance and find out how we rate Aviva's car insurance policy against 30 other providers.

In this article
Aviva car insurance overview Aviva's car insurance policy: is it good or bad?

Aviva car insurance overview

One of the major players in the motor insurance market, Aviva's policies are not available through price comparison sites.

Aviva ranks 10th overall - just hitting the top third of our table. While it fared well in our analysis for the breadth of its cover (71%), its Customer Score of 61% meant it fell short of being a Which? Recommended Provider - although not by much.

What you need to know about Aviva's car insurance

  • No admin charges for online policy changes
  • Full repair cost for windscreens, windows and sunroofs
  • Uninsured driver promise

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Aviva's car insurance policy: is it good or bad?

We analyse and rate the 53 most important elements of standard car insurance policies to come up with the overall policy score. We assess how important each individual element is to drivers when choosing and using a car insurance policy, and weight it accordingly when calculating our total policy score. 

Initially, we score all of the product elements out of five, reflecting how competitive each provider is in this area compared with other insurers. Weightings are then applied to the higher and lower element scores to enhance/reduce their impact in the overall product score.

Table last updated in January 2018. Next updated in July 2018. 

Most important policy elements
Policy element Details Rating
Interest charged on payment by instalments (APR) Subscriber only content Subscriber only content
No fault no claims discount (NCD) benefit? Subscriber only content Subscriber only content
Uninsured driver NCD benefit? Subscriber only content Subscriber only content
Renewal fee Subscriber only content Subscriber only content
NCD protection claims (number per year) Subscriber only content Subscriber only content
Theft of keys limit Subscriber only content Subscriber only content
Fire excess (standard compulsory) Subscriber only content Subscriber only content
Theft excess (standard compulsory) Subscriber only content Subscriber only content
Accidental damage excess (standard compulsory) Subscriber only content Subscriber only content