People's Choice is part of Hastings Insurance Services Limited, which also includes insurance brands Hastings Direct, InsurePink and People’s Choice.
It's only available to buy via price comparison websites.
People's Choice's policy is underwritten by Advantage Insurance Company Limited, Covéa Insurance PLC and Sabre Insurance.
What does People's Choice car insurance cover?
Elements marked with a ✓ are covered as standard, those marked with a ✘ are not covered as standard. Elements marked with a £ can be added to a policy as optional extras for an additional cost.
✓ Courtesy car
Provides the policyholder with a car to use while repairs are carried out on their vehicle as part of a claim
✓ Personal accident
Covers the policyholder and passengers if they are injured in an accident
✓ Stolen keys cover
Covers the cost of replacing keys and locks in the event that your car keys are stolen
£ Lost keys cover
Covers the cost of replacing keys and locks in the event that your car keys are lost
£ NCD (NCD) protection
Allows the policyholder to make a specified number of claims over a period without affecting their no claims discount
£ Motor legal protection
Covers legal expenses for legal action you may take as the result of an accident
Does People's Choice offer the best car insurance?
Here's how People's Choice scored in our latest car insurance survey:

To help you find the best car insurance policy, Which? goes the extra mile to sort the best from the worst.
How we analyse car insurance
We analyse and rate 73 key elements of standard car insurance policies to come up with the overall policy score. We assess how important each individual element is to drivers when choosing and using a car insurance policy, and weight it accordingly when calculating our total policy score.
Initially, we score all of the product elements out of five, reflecting how competitive each provider is in this area compared with other insurers. Weightings are then applied to the higher and lower element scores to enhance/reduce their impact in the overall product score.
People's Choice's car insurance policy: is it good or bad?
We've rated hundreds of policy details and picked out the best and worst elements of this cover.
Members can log in to read our full policy analysis. If you're not already a member, join Which? and get full access to these results and all our reviews.
In detail: every part of People's Choice's car insurance rated
Table last updated in February 2022. Next update in February 2023.
How can you save money on People's Choice car insurance?
People's Choice's car insurance policy is only available to buy via price comparison sites. You can buy it from the following:
- Compare the market
- Go Compare
- Confused.com
- MoneySupermarket
- Mustard
- QuoteZone
People's Choice also offers one of the following types of discount:
✓ Multi-car discount
A discount to the premium for insuring more than one car on a single policy with the same provider.
✘ Dash cam discount
A discount to the premium for having a dash cam installed in your car
✘ Membership discount
A discount to the premium for being a member of an organisation
✘ Joint car and home insurance discount
A discount to the premium for purchasing car and home insurance policies from the same provider
Above information correct as of January 2022.
What is People's Choice's car insurance claims number?
If you need to make a claim with People's Choice car insurance call 0333 321 9800.
- Find out more: is it worth claiming on your car insurance?
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